June 20, 2014

Why Custom Framing? - Part Two

Why Custom Framing? - Part Two

The custom framer is trained in the fundamentals of what makes a good design and the proper way to handle the items that are presented before them.  The object of framing is twofold: presentation and preservation.  By enclosing the item in a frame you are not only creating something attractive for your home or office, you are preserving it for future generations.  Depending on the worth, either personal or financial, the framer can help you decide the proper way to display and maintain its value.

Your framer has a huge vocabulary of knowledge in the variety of products available, such as matting, glazing, mounting materials, moldings, fillets, liners and more.  He or she knows exactly how to handle and care for your fine art, photos, memorabilia, textiles or just about anything you want to preserve.  Using a variety of methods and materials to properly mount every form of media, or special project you bring in, he or she can help you find exactly what you are looking for, while leaving you feeling confident not only in your design choices, but in your decision to have it framed by a custom frame shop.

There is a vast amount of "knowledge" and "craftsmanship" that can go into a custom framing job--from the basic or simple job, to the extremely complex and difficult job;  from a tiny 3" x 3" piece to an oversize 10' x 4' piece. There is very little a good custom frame shop can't do.

Many custom framers offer the service of fixing and repairing old frames, as well as art restoration services (or they should have a network of people to refer you to).

Bottom line--your custom framer is happy to serve and help you, with whatever you need done, and with just the right amount of TLC.  After all That's what we do.

June 8, 2014

Why Custom Framing? - Part One

Why Custom Framing? - Part One

The custom framer is there to help you design your art so that it enhances the piece of art, not the room it is going into.  Your framer can certainly take that into consideration, reviewing with you the style of your furniture,  wall paint color and your general decor.   But, for example, if you bring in a piece of art that you picked up in Florence, Italy, and your home is very contemporary, do you want the art to reflect the beauty and ruggedness of Italy or the very modern style of your home?   The framing of the art should reflect what the art is, not what your home is.  If framed right, it will then be able to hang anywhere.  After all, you bought the art because you liked the content of the art. You want to preserve the memory of old Italy

The framer should be able to find a balance between the style of your home and the art without compromising the integrity of the art itself.  

Feel free to discuss your home environment with your framer (for him or her to consider while designing) but step back and let the framer design it for what it is.  You may be surprised how nicely a well framed piece, that is framed to capture that old world feeling of Italy, will hang in your modern home.